🧱 Structure & Metadata

Lessons about schema, metadata, and structured PDP fields.

Why Your Images Need Alt Text

Alt text is the translator that makes your product images visible to both machines and people.
🧱 Structure & Metadata
πŸŽ“ beginner

What is a GTIN?

A GTIN (Global Trade Item Number) is like a passport for your product.
🧱 Structure & Metadata
πŸ§‘πŸΏβ€πŸ’» intermediate

Product Schema in Retail

Product schema is the hidden code that makes your product detail pages visible to Google and Shopping.
🧱 Structure & Metadata
πŸŽ“ beginner

The Anatomy of a Perfect Product Page

Content + metadata working together = trust for shoppers and platforms.
🧱 Structure & Metadata
πŸŽ“ beginner

Metadata: the Structured Facts About a Product

If it helps a machine identify, classify, or price the product, it’s metadata.
🧱 Structure & Metadata
πŸŽ“ beginner

What Counts as Metadata?

Identify required metadata for product discovery.
🧱 Structure & Metadata
πŸŽ“ beginner