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Posts and Guides
Post
Jonah Santo
SEO Is Moving to TikTok, Meta, and AI Search
Customers find your products on social and AI platforms. Here’s how to keep up.
Post
Jonah Santo
Your PDP Is Your New Homepage
Shoppers land on product pages—not your homepage. Make them count.
Post
Jonah Santo
From Keywords to Context: Why Intent Wins
Search tools now look for meaning, not just words. Structure matters more than ever.
Post
Jonah Santo
Why You’re Invisible on Google and TikTok
80% of shoppers use AI to find products. Unstructured PDPs get skipped.
Post
Jonah Santo
AI Search Is Here. Is Your Product Data Ready?
AI search is live. Structure your PDPs for visibility.
Post
Jonah Santo
The Hidden Cost of Manual PDP Updates
Automation saves teams thousands of hours and keeps content aligned.
Post
Jonah Santo
Manual Teams Can’t Keep Up With Social Shopping
Social shopping trends shift too fast for manual PDP updates.
Post
Jonah Santo
Your Tech Team Will Thank You
The silent cost of broken PDPs is buried in engineering queues.
Precision or Scale? You Don't Have to Choose
You wouldn't sacrifice accuracy for automation. Neither would we.
Post
Jonah Santo
Why Product Pages Lose Value Over Time
Your PDPs are long-term assets—without structure, they lose value.
Post
Jonah Santo
EKOM: Automating the Modern PDP
Rewriting content doesn’t fix decay—syncing structure does.
Post
Jonah Santo
How to Audit Your PDP Like a Search Engine
How to perform a structured, field-level audit of any product detail page.
Post
Jonah Santo
Is Automation Right For You?
Is PDP automation a fit? It depends on structure, access, and readiness.
Post
Jonah Santo
Alt‑Text: Small Line, Big Impact
Bad alt text is an invisible tax on both visibility and compliance.
Guide
Jon Ricketts
Your Store Doesn’t Own the Sale Anymore
Platforms are replacing your storefront with theirs.
What's stopping you?
Discover how EKOM can simplify your e-commerce operations, supercharge your growth, and transform the way you do business.