There Is No Google Analytics for LLMs

One of the most common questions we get: "Can you tell me exactly how many times ChatGPT recommended my product?"

The honest answer: no. And neither can anyone else.

Why visibility is synthetic.

AI platforms (ChatGPT, Perplexity, Gemini, Claude) don't provide analytics to brands. There is no "Google Analytics for LLMs." You can't install a pixel. You can't get a referral report.

What you *can* do is run synthetic queries: ask the AI platforms the kinds of questions your customers would ask, and see whether your products appear in the responses. This is what EKOM's Visibility Agent does.

What synthetic visibility tells you:

• Whether your products are being cited at all
• Which product categories get mentioned vs. which are invisible
• Whether structured data improvements correlate with improved citations
• How your visibility compares to competitors' products

What it doesn't tell you:

• Exact traffic or revenue attribution from AI platforms
• Real user query distributions
• Why a specific product was or wasn't recommended

Why it's still useful.

Synthetic visibility is directional, not absolute. It's the best signal available in a world where AI platforms don't share data. And the correlation between structured data quality and AI surfacing is strong enough to act on.

The key is being honest about what the signal means. EKOM reports surface rate with baselines and context — not as absolute truth.

The opportunity:

Most brands have zero visibility into how AI platforms treat their products. Even directional, synthetic measurement is a step change from nothing. And the enrichment actions that improve AI readability (better descriptions, complete Schema.org markup, filled attributes) also improve traditional SEO and feed quality.

The Visibility Agent is Phase 6 in EKOM's roadmap — it layers in after the Enrichment Agent is proven. Fix first, then measure.