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♻️ Systems & Sync
🔍 AI Visibility
🧑🏿💻 Field Optimization
🧱 Structure & Metadata
PDP Drift
Quick Definition
Slow misalignment of PDP content from source data.
More Details
Typically happens when schema or feed fields go stale—hurting trust, accuracy, and platform eligibility.
Related Lessons
The PDP Field Guide
Where Automation Fills the Gaps
Automate error-prone fields (pricing/attributes).
The PDP Field Guide
Quarterly PDP Refresh Cadence
Schedule quarterly PDP refreshes for accuracy.