Irrigation Retailer Case Study | EKOM
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Irrigation & Water Management · 11,000+ SKUs

4.5X ROI in 90 Days. 11,000 Products Addressed in 4 days.

A national irrigation retailer used EKOM's agent to identify and fix product data gaps across 11,000+ SKUs, eliminating a 6-month manual backlog in days.

4.5X90-Day ROI
11,000+Products Analyzed
4 DaysTime to Deploy
19XProjected Annual ROI
The Challenge

11,000 products with incomplete data. A 6-month backlog to fix it manually.

  • 01
    Product descriptions pulled from manufacturer feeds: generic, duplicated, and missing structured data for search engines and AI systems.
  • 02
    The team estimated 6 months and $150K+ to manually fix the catalog while competitors with better data captured the traffic.
  • 03
    Millions of monthly irrigation searches went to competitors. High-intent long-tail queries returned zero results for this retailer.
  • 04
    AI answer engines favored products with complete, structured data. Without it, the retailer was invisible in the fastest-growing channels.
The Results

Measurable results across every metric

First 90 days after the team deployed approved changes

3xOrganic ImpressionsTripled search visibility across channels
45%CTR LiftHigher click-through from search results
2.1MNew Search ReachPreviously uncaptured buyer queries
99.8%Data CompletenessNear-complete catalog coverage
$140K+Labor Cost Avoided90-day savings vs. manual approach
100%Schema CoverageFull structured data implementation
Operational Impact

From months of manual work to minutes of oversight

Full Catalog Coverage
4 Days

11,000+ products analyzed and prioritized, replacing an estimated 6-month manual effort.

Labor Cost Avoided
$150K+

Eliminated a 6-month manual audit. The team focused on strategic decisions instead of data entry.

Dev Resources Needed
0

No custom development, no IT tickets, no migration. Connected via API with the team managing everything.

Categories Covered
50+

Every category from drip irrigation to landscape lighting analyzed with category-specific recommendations.

Ongoing Monitoring
Continuous

New products are automatically flagged for data gaps. The team reviews and approves fixes on their schedule.

Growth Trajectory
Compounds

Higher-quality product data compounds, driving more organic traffic and lower acquisition costs over time.

"

We knew our product data was holding us back, but the scale of the problem made it feel unsolvable with internal resources. EKOM's agent showed our team exactly where the gaps were and what to fix. We just had to review and approve.

Ready?

Your team. Your decisions. Better data.

EKOM helps your team find gaps, prioritize fixes, and ship approved changes, turning better catalog data into measurable growth.

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